"The addition of graphics, animation, and video can increase point-of-sale purchases by 107%."
-Point of Purchasing Institute

If you are a retail grocer, you are well aware of this highly competitive industry with big-box and mega-chain business models. These models created continuous challenges in the business climate, in product selection, pricing and in consumer demand, which can adversely affect your profits. The economy today has further increased the pressure on margins for independent retailers.

Faced with tough economic challenges, independent grocers are beginning to invest in new in-store marketing solutions such as digital signage. Digital signage presents a unique media opportunity to reach shoppers. It offers a powerful new medium, capable of displaying colorful and vivid images, with sound and motion. Digital signage delivers targeted, relevant, and engaging messages which promote brand awareness, improve the consumers’ in-store experience and influence buying behavior where impact is greatest, at the point of purchase.

YNN specializes in servicing independent grocers and supermarkets. We offer comprehensive solutions for the purpose of providing store owners an effective vehicle to maintain a competitive edge with efficient usage of digital signs. YNN has designed a platform with the commitment to effectively promote products and services which engage shoppers while they are in the purchasing mode and are highly perceptive to your message. We will show you how you can leverage this new technology to influence purchase decision, reach out to new customers, and to brand your store and products.

Why install a YNN food network screen in your store?

YNN works with a network of food brokers/distributors to enhance the branding of products carried by your store. Additionally, we present a strategic collaboration between grocers and consumer package goods (CPG) companies by utilizing our digital signage network. Sales are thereby increased by using our technology, to assist shoppers who make smarter and more informed decisions while they’re at the point of purchase; and to build loyalty towards your store with its unique services and products.

Why digital signage works.

Studies show shoppers are in a highly receptive state of mind towards your messages during the time of purchase.

•70% of purchase decisions are made in store
•68% of purchases are impulse decisions

Promoting your products with digital signage influences the customers’ decision and increases basket size.

Click here to download our brochure for supermarkets. (PDF 3.2MB)